Natalie & Juliette will be judges on the panel at the George Smith & KLC furniture design competition alongside the editor of Living Etc - April 17
KLC FURNITURE DESIGN COMPETITION APRIL 2017
George Smith invited KLC students from the FT Diploma January 2017 cohort to design an upholstered chair that could be added to its range and introduced to a global market. The chair should be a piece that could eventually become part of a one of the George Smith current collections: Signature Chairs, Small Chairs, Outdoor Chairs, Study Chairs, Dining Chairs. The chair should adhere to George Smith’s ethos – luxurious, imaginative, quality materials, attention to detail, versatile, practical and comfortable. All of George Smith’s pieces are intended to be lived in, comfort is at the forefront. All designs are to be submitted after Easter break and 4 shortlisted designs will be chosen.
ABOUT GEORGE SMITH
George Smith creates exceptional upholstered furniture. Each remarkable piece is meticulously handmade at our workshops in the north of England using traditional methods. Timeless and eminently versatile, George Smith’s furniture lends itself to diverse design schemes, from the contemporary to the traditional. Whether you are selecting from their own distinguished collection, or commissioning a unique bespoke design, the George Smith name is a guarantee of outstanding craftsmanship and service. George Smith’s flagship showroom is on Kings Road in London and they also have showrooms in New York, Chicago, Los Angeles and distributors worldwide.
George Smith is offering the chance for the best design, chosen by the expert panel, to be made into a working form. From here the company would look to gain customer feedback and possibly introduce it into the market. The winner will be gifted the piece after the launch period is over.
CHOOSING THE WINNER
The designs will be shortlisted then the four finalists will pitch their designs live to interior designers Suzy Hoodless and Natalie Stephenson & Juliette Wright, Living Etc editor Suzanne Imre, and George Smith sales director Andrew Krisson at George Smith’s London showroom. All students on this course, even those not shortlisted, are encouraged to attend this presentation and networking drinks.